
Bachelor of Business Administration (BBA)
Strategic Innovation & Data-Driven Decisions
Program Overview
Our Bachelor of Business Administration program is designed to cultivate the next generation of business leaders and innovators. The curriculum integrates core business principles with a strong emphasis on quantitative analysis, data-driven decision-making, and strategic thinking.
Students are immersed in a dynamic learning environment that challenges them to solve real-world business problems through research, case studies, and project-based work, preparing them for leadership roles in the modern technology-driven economy.
Curriculum Highlights
- Core courses in Financial Management, Marketing Analytics, and Operations Research.
- Advanced electives in FinTech, Supply Chain Analytics, and Digital Marketing.
- Semester-long internship program with leading corporate partners.
- Workshops on statistical software (R, Python) and business intelligence tools.
Career Prospects
Business AnalystData AnalystMarket Research AnalystManagement ConsultantProduct ManagerStartup Founder